Automechanika Birmingham Proves a Great Showcase for TR Fastenings
Recently returned from exhibiting at Automechanika in Birmingham – the first time this leading exhibition for the automotive supply chain has come to the UK - Glenda Roberts, Global Sales Director at TR Fastenings, reflects on how the show proved to be an extremely effective opportunity to raise the company’s profile, forge new business connections and engage in discussions about the state of the automotive market generally – and where it’s heading.
“At TR Fastenings, we manufacture and distribute fastenings and components that are widely used within the automotive sector. It accounts for 35% of our UK turnover, so it’s a hugely important sector for us and one we are keen to develop. Our particular focus is on supporting the Tier1s as a full service provider; giving end2end support from design and manufacture through to smart logistic solutions in order to reduce the total cost of ownership. So, when we heard that the Automechanika show was taking place at the NEC this June and the concept was to have a strong contingent of component suppliers there, we felt it would be a great chance to promote what TR is doing for the booming UK automotive industry.”
“We viewed Automechanika as a great showcase for our own manufactured cold forged special fasteners and so we invested in a new ‘British’ styled stand and manned it with mostly technical people, as that was our target audience - specifiers and designers. We showcased many of the special automotive parts that we manufacture and supply to Tier1s. These range from complex multi stage cold formed parts, special forged seating and safety critical components to other bespoke parts, such as clips and plastic fasteners.
“We were busy within the first hour and this continued over the whole three days of the show. We are now busy following up with the many visitors we had on the stand, and are dealing with the specific product and technical requests that were generated. Consequently, we have signed up for next year and are looking forward to seeing the components halls expand. In short, a well organised show which we took full advantage of.”
Echoing Glenda’s positive comments, Mike Hawes, SMMT Chief Executive, stated, “The UK automotive industry has hit record sales over the last few years. Britain’s car industry is booming, exporting more than ever, and it’s encouraging to see this opening up huge opportunities for the UK supply sector.
“A strong domestic supply chain is critical to a successful automotive sector and we are confident that, with the right political and economic conditions, significant supply chain investment can be secured, delivering more jobs and growth.”
Automechanika TV Interview
Interview held with Glenda Roberts, Global Sales Director and Chris Black, Director of Global Automotive Business Development at Automechanika Birmingham exhibition 2016.
TR Fastenings to Exhibit at Automechanika Birmingham
Come and meet us on Stand 9M49A
TR Fastenings will be exhibiting at Automechanika at the NEC Birmingham from 7th-9th June - the first time this leading exhibition for the automotive supply chain has come to the UK. TR Fastenings, part of Trifast plc listed on the London stock exchange, manufactures and distributes fastenings and components that are widely used within the automotive sector. Their particular focus is on supporting the Tier1’s as a full service provider FSP, giving end2end support from design, manufacture and right through to smart logistic solutions to reduce the total cost of ownership. Their new website fully illustrates their capability, scope of supply and is fast becoming the “go to “place for engineers and designers. This show will be an ideal opportunity for UK customers to meet the TR team and find out more about TR Fastenings automotive fastening solutions.
Thinking locally; operating globally
- SMMT - 'Britain's automotive leaders line up to support UK's first Automechanika' - 24.03.16
- Design Solutions - 'TR Fastenings to exhibit at Global Automotive Components & Suppliers Expo Stuttgart and Automechanika Birmingham for the first time' - 21.04.16
- Automotive Purchasing - 'Automechanika Birmingham echoes positive outlook for UK supply base' - 11.06.16
TR Fastenings - Member of The Society of Motor Manufacturers and Traders (SMMT)
For more information or to request a press pack, contact TR Marketing: email@example.com